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Maja Maljkovic

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Digital Leader

USA and Canada
SB22
I am VP of Engineering at SB22 leading a team of more than 30 engineers who are building a modern transactional platform to disrupt the fast-growing sports betting and iGaming industry.
The key challenge of those industries is the heavy reliance on legacy technology and the high barrier to entry for start-ups with innovative solutions.
My role is both challenging and rewarding knowing that we are building impactful technology that has the potential to touch the lives of numerous consumers by providing a superior entertainment experience via our solution.
I have been working in software development for 22 years and have been leading development teams for over 15 years. For most of my career, I have been working in the gaming industry, building complex backend systems that
comply with numerous technical requirements and jurisdictional regulations.
Throughout my career, I am most proud of the talented engineering teams that I have been able to build and develop and the results they have driven for the companies I have been a part of.
Most recently, my team at SB22 developed the first version of our Betting Platform and Player Account Management system in less than 8 months, which is significantly faster than most companies in the industry that typically take 1-2 years
before having a minimum viable product. On a day-to-day basis, I am driven by my desire to provide positive leadership to the organization and bring out the best out of every individual.
Even though women are underrepresented in software development, it is not only about inspiring only women, but providing leadership and guidance to the entire organization.
My approach to inspiring those around me is the same regardless of gender. By being focused on developing talent and leading by example, I try to show that for every problem there can be many solutions and that it is important to be open to new ideas.
Additionally, I try to make everyone aware that there is no progress without challenge, and that I am always there to support them. By providing leadership, mentorship, and setting a strong example through action,
I believe that it empowers other women to believe in themselves and their ability to rise to any challenge in front of them.